Wednesday, November 20, 2013

A Bigger iPhone 6 Could Carry a Bigger Price Tag, Too

It has been just two months since Apple’s latest iPhones went on sale, but already analysts are wondering about the next — and more specifically, its price.
Given the high cost of components in Apple’s new iPhone 5s and the company’s appetite for high profit margins, some observers theorize that it may opt to ship its next flagship iPhone with a higher price. Susquehanna analyst Chris Caso is one of them, and he figures the so-called iPhone 6’s bill of materials — which is expected to include a faster chip and a new, larger display that may or may not be made from sapphire — will drive up the device’s retail price.

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